Sell Your Boat With Us
Why List Your Boat With Us?
The first step in listing your boat is finding a yacht broker with whom you can entrust the sale of your vessel. At North Point Yacht Sales, our experienced brokers are equipped with the know-how, marketing resources, and marine industry connections to help you through a seamless transaction. For more information about us and how our listing process works, visit here.
What We Do
North Point Yacht Sales is a professional and recognized yacht brokerage with offices in Annapolis, Maryland; Portsmouth, Virginia and Gloucester Point, Virginia. We provide our clients with:
A professional yacht sales person to represent your interests in the sale of your boat
An expert in the sales process from the offer through to closing
Powerful advertising and marketing reach
The ability to bring qualified buyers to the table
In-depth market knowledge and tracking
Key Actions to Marketing Your Boat
Your boat is unique and requires a strong marketing plan to sell quickly. In todays competitive market, a few pictures and descriptions will not do her justice. At North Point Yacht Sales, we know that stories sell. For every boat we list there is a story that needs to be told in order for a potential customer to feel a connection and make a purchase. Unlike most brokerages, all of our listings are made available for co-brokerage. This means we will work with any yacht sales company in the world in order to get your boat sold quickly.
The first time a potential buyer sees your yacht is usually in the listing. It is very important to document the boat, equipment and options but also to tell the your boats story. Here, we spend the time to explain why your boat is so unique. The listing will be posted on several MLS sites to get maximum exposure including Yacht World, Boats.com, Boat Trader, YachtMarket and YachtCo. Also, each of our listings are made into "Premium Listing" on Yachtworld, which means your boat will appear larger than other listings and increase it’s click rate.
Our network of professional videographers use drone, underwater cameras, and the highest 4k quality video to make your boat look its absolute best. This would be presented in the listing along with high resolution photographs, an in-depth description of your boat, and a drone video of the boat underway. The professional video will also be placed on YouTube and our website o get maximum exposure to your boat.
Digital advertising is critical to get your boat sold. Our website on averages attracts 10,000 unique users a month. We attract buyers through consistent and aggressive marketing through Search Engine Optimization (SEO), Search Engine Marketing (SEM), weekly email marketing, social media redirects, and following Google’s best practices. We are committed to advertising online and invest in Google Ads, advertise using banner ads in Yacht World, consistently promote our listings on Facebook and Instagram. This allows us to promote listings to a broader audience and reach boaters online, where they are already spending most of their time.
The Mid-Atlantic is a unique market. With the Chesapeake Bay and it’s tributaries in our back yard, there are several boater-centric publications that typically do not exist anywhere else in the US. We advertise monthly in local publications that specifically target Chesapeake Bay boaters, including Chesapeake Bay Magazine, SpinSheet, FishTalk, and PropTalk.
Our number one goal at North Point Yacht Sales is to gain trust. One way we do this is by producing articles written by our staff with content to educate boaters. We write about several topics from Chesapeake boating destinations to how-to tutorials. These articles are sent each week to over 10,000 subscribers. In the newsletter we include several featured listings. This has proven to be a very effective “word of mouth” advertising technique. We are able to get the information out to clients and professionals who have clients for this type of yacht.
Tell Us About Your Boat